Mohawk College Newsroom

Annual toy drive kicks off at Mohawk College

Thu, 14 Nov 2013 13:49:12 -0500

Students, faculty and staff in the McKeil School of Business are collecting toys for children at Mountain Kidz Klub and St. Ann's Catholic Elementary on Sherman Avenue in the lower city. Launched six years ago by Mohawk Advertising program, this year's drive aims to collect presents for 400 children. New and unwrapped toys, stocking stuffers, gift cards and money can be brought to the M wing reception area (offices for McKeil School of Business faculty and staff across from the David Braley Athletic and Recreation Centre). For more information, contact Advertising program coordinator Wayne Aubert at wayne.aubert@mohawkcollege.ca.

Mohawk Advertising students win big in international competition

Fri, 05 Jul 2013 14:01:17 -0400

Mohawk College’s Advertising program will have seven winners in Applied Arts Magazine’s upcoming Student Awards Annual.

The seven winning entries ties the program's previous best effort from 2011. Also, for the first time, one of Mohawk’s students, Gage Varga was part of four winning entries.

"This is an impressive feat, given that most students would love to just have one winning entry." said Creative Advertising Professor Jef Petrossi.

Applied Arts is a creative magazine which focuses on advertising and design. Their student annual is made of entries from around the world. Which means Mohawk Students had to go up against powerhouse private schools like the Miami Ad School.

One of the winning entries was actually created through the college’s new entity ‘the Agency’. A Youtube commercial for the Bay Area and Science Engineering demonstrates how a various form of sciences work in a clever way.

Applied Arts Winners:

BASEF – Noel Torres, Gage Varga, Bekah Herod

Barbershop – Gage Varga, Stephen Sandian

ADT Flood – Gage Varga, Ruth Cachero

Pencils of Promise Coin – Noel Torres, Gage Varga

Pencils of Promise Sketches – Scott Rodgerson, Marco Buchar, Stephen Sandian

History Channel – Ed Balli

Text & Save – Justin Turco, Janey Tuite, Joel Felker

View some of the winning work here:

http://www.youtube.com/watch?v=dU2o7xlS2H0

http://www.youtube.com/watch?v=ARHPlYmMTj4

In the news: Mohawk Advertising students win awards in worldwide competition

Fri, 19 Apr 2013 11:32:49 -0400

YourHamiltonBiz.com has this story about the four teams of Mohawk College Advertising students who won awards of merit in the international One Show competition.

Nonprofits in need of marketing and communications help invited to April 30 info session at Mohawk College's The Agency

Wed, 17 Apr 2013 13:17:20 -0400

The Agency at the McKeil School of Business is holding an information session on Tuesday, April 30 from 4:30 p.m. to 5:30 p.m. in room i205 in the Fennell Campus for nonprofits and community groups interested in marketing and communications help in 2013-14. The information session will help nonprofits prepare their requests for proposal to work with students, faculty and staff from The Agency.

Opened last September, The Agency serves as a living lab for students from a number of Mohawk programs, including:

Advertising

Graphic Design

Journalism

Marketing

Public Relations

Radio & Television Production

Software Programming

The mandate of The Agency is to get students involved on selected campaigns primarily for not-for-profit organizations. Student teams work together under the guidance of Mohawk College faculty and staff, creating and delivering comprehensive marketing communications solutions for actual clients in a professional environment.

In 2012-13, students worked on a number of AGENCY campaigns, including the Polycystic Kidney Disease Foundation, Hamilton Philharmonic Orchestra, Bay Area Science and Engineering Fair, Haldimand War Memorial Hospital, Summit for Sick Kids and other non-profit groups.

Request for proposals now being accepted from community partners in need of advertising, marketing and PR help

Mon, 05 Nov 2012 20:55:19 -0500

The Agency at Mohawk College's McKeil School of Business is now accepting requests for proposal from non-profits and community groups in need of advertising, marketing and public relations help. Cross-functional teams of students work with faculty supervisors to create pro bono campaigns. Proposals are due by Friday, Nov. 30 for the Winter 2013 term. For more information, email to theagency@mohawkcollege.ca or contact Agency manager Joseph Duda at 905.575.1212 ext. 4188. Former staff offices at the Fennell Campus has been converted into a new student space with the look and feel of a realworld marketing communications agency.

Mohawk Advertising students get noticed in two prestigious competitions

Wed, 03 Aug 2011 16:10:36 -0400

Sixteen Mohawk advertising students have received top honours in two prestigious advertising competitions.

Applied Arts Magazine and the Ad and Design Club of Canada (ADCC) have announced that Mohawk Advertising will have seven winning submissions in the upcoming Applied Arts Student awards annual, and six finalists in the upcoming ADCC annual awards.

“This is incredible for our program," says creative professor Jef Petrossi. "Both of these advertising annuals are incredibly difficult to get into,” he added. “Last year the ADCC had seven finalists in total from across the country in the advertising category. Mohawk was one of them. Having six finalists this year is a significant accomplishment.”

The annual ADCC Awards have been recognizing excellence in advertising since 1949. The awards ceremony is widely recognized as Canada’s premiere advertising and design awards show. Winners are chosen by a panel of international judges. Applied Arts accepts entries from across North America. It’s one of the most challenging competitions, attracting competitors from well-known advertising schools, including the Miami Ad School.

“Congratulations to all of the winners and finalists,” said Jane Cooper, Associate Dean, School of Business. “Mohawk’s Advertising program has a history of graduating award-winning students who go on to achieve success in their field. We’re proud of these students and we’re proud to have excellent faculty who make these achievements possible.”

Three of the 16 students, Sarah Quinto, Mikhail Ferrara, and Curtis Denomme were in their first year when they created their work. Below is a complete list of the winning students along with the client the work was created for:

Applied Arts Magazine Award Winners:
Kelly Finnamore and Emma Wathan, Oxfam
Natalie Mathers, Discovery Channel
Ryan Speziale, Margaret Cameron, Matt Mantle, BC Worksafe
Mikhail Ferrara, Ikea
Mario Gelleny and Shawn O’Connor, Doc Martins
Sandy Aquino, Sean Simons and Jesse Dougan BC Hydro
Corey Lepp, Airhogs

ADCC Finalists:
Kelly Finnamore and Emma Wathan, Oxfam
Emma Wathan, Clear Blue
Ryan Chiasson and Mario Gelleny, Wingfest
Sara Quinto and Curtis Denomme, Bass Pro Mills
Mikhail Ferrara, Ikea
Sandy Aquino, Sean Simons and Jesse Dougan, BC Hydro

Of the 16 students some have gone to start careers in the advertising industry. Kelly Finnamore is now a writer at Saatchi. Emma Wathan is now an art director at Grip. Ryan Chiasson is now a writer at BBDO.
Mario Gelleny is interning with Maclaren and Shawn O’Connor recently interned with Grip.

The ADDC awards will be held on Nov. 3, 2011 in Toronto. The grand-prize winners will be announced that night and receive a cheque for $1,000. This year, there are a total of 27 finalists made up from several categories including interactive media, graphic design, animation, and editorial design, in addition to advertising. The Applied Arts student annual is released in November. All seven of Mohawk’s winners will be showcased in the book.

There's still time to complete your Feedback on Teaching Survey

Fri, 03 Dec 2010 14:43:17 -0500

Mohawk Advertising professor Nancy Kovacs and her students have set up a donation wagon in M Wing (faculty offices) to collect toiletries for Delta Secondary's Donation Closet. The closet provides clothing, toiletries, kitchen basics and food to Delta students who are living on their own and struggling to make ends meet.