14:05 PM

Jan2013_TheSquare_extended hours

Picture of the mountain of toys collected by students and staff in Mohawk's Advertising Program. Mohawk's Advertising Program collected more than 330 toys and more than 100 stocking stuffers in the program's annual toy drive,

Toy drives are a holiday tradition for Mohawk's Advertising program. This year, Advertising students collected more than 330 toys to give to Mountain Kidz, a grassroots organization run out of the Eastmount Community Centre on East 26th Street in Hamilton.

Advertising Program coordinator and professor Wayne Aubert says the students worked hard to make this year's toy drive a success. Second-year student Adam Pipe set up a partnership with Tracies' Restaurant on Upper James that raised hundreds of dollars and collected dozens of toys, gift baskets and stockings. Dana Radcliffe led students on a class-to-class coin drive, and Lindsay Celeste worked with Walmart Upper James to add Mountain Kidz tags to their donation tree, a move that raised dozens and dozens of toys. And Kirk Macdonald brought in toys from Second Chance sports. And, as part of their coursework, third-year students Meaghan O’Neill-Townsend and Shannan Rubyran a concert that saw all ticket sales go to the toy drive.

Wayne also thanks the staff and students from other programs who also lent a hand, including Janet Mannen, of the Office Admininistration program and Alice Szraiber, of the Office Administration-Executive program, who both raised toys and cash from their students, and Tim Tuck, of the Public Relations Graduate Certificate program and Tracey Kadish, of the Broadcasting, Television and Communications Media program, who also gave donations.